$0.10 Per Net-New Lead · $0 List MinimumsB2C Homeowners + B2B Intent

    Targeted Direct Mail Lists & Automated In-Market Lead Feeds

    Stop buying stale, overpriced census lists with $500 minimums. Thanks.io Lead Feeds automatically deposits local consumers, homeowners, or B2B businesses actively researching your exact keywords online (within the last 72 hours) straight into your mailing list for just $0.10 per lead—and mails them a personalized postcard, handwritten letter, or gift card the very next day.

    • Pick 1–5 Search Interests + Intent Window: Target High Intent (~3 days), Medium (2–4 weeks), or Low (6–12 months) across any City, State, or ZIP.
    • Demographic & Wealth Filters: Filter by Confirmed Homeowner, High Net Worth ($1M+), Age, Marital Status, and Children at Home.
    • Enriched With Email & Phone Included: Every $0.10 record includes Full Name + Verified Mailing Address, plus Email & Phone on most leads at zero extra cost.
    • Daily, Weekly, or One-Time Pulls: Auto-deduplicated so you are never charged twice for an existing contact. Preview counts free before buying.
    $0.10
    Flat Per Net-New Lead
    ~72 Hrs
    High-Intent Recency
    3-in-1
    Address + Email + Phone
    $0.64+
    Postcards (Postage Incl.)
    Full Walkthrough: Building an Automated Lead Feed Campaign
    Watch on YouTube ↗
    Jump to Video Chapter (Click Any Step)6 min demo
    Set It Up Once in 5 Minutes

    How Automated Direct Mail Lead Feeds Work

    Instead of downloading static CSVs from legacy list brokers and manually uploading them to a print house, Thanks.io connects live buyer search signals directly to automated postcards, handwritten letters, and CRM webhooks.

    01B2C or B2B

    Pick Audience & Cadence

    Open Lead Feeds in the left sidebar and choose Consumers (B2C) or Businesses (B2B). Set your schedule to Daily, Weekly, or a One-Time pull (up to 100 net-new leads per run).

    Auto-creates or feeds any Mailing List
    021–5 Search Topics

    Select Keywords & Intent Window

    Enter 1 to 5 search interests (e.g., Pest Control, Cockroach Control, Mosquito Help) and set your Intent Strength: High (~3 days), Medium (2–4 weeks), or Low (6–12 months).

    Captures active online research behavior
    03Free Count Preview

    Filter Demographics & Preview Free

    Narrow by City, State, or ZIP plus Confirmed Homeowner, High Net Worth ($1M+), Age, Gender, Marital Status, and Children. Click Preview to see exact counts before spending a dime.

    $0.10/lead · 100% auto-deduplicated
    04Next-Day Mail + CRM

    Auto-Trigger Mail, AI Voice & Ads

    Attach a Days After Added campaign (Day 1, Day 14, Day 30). Every time new leads drop in, Thanks.io mails your AI-designed postcard or letter and pushes enriched emails & phones to your CRM or Meta Ads.

    Zero manual CSV uploads ever again
    Real-Time Search Recency Control

    Dial In Your Intent Strength: 72 Hours to 12 Months

    Most mailing list brokers sell static census snapshots compiled 6 months ago. With Thanks.io Lead Feeds, you choose the exact balance between recency (people actively shopping today) and volume (everyone in your market who has researched your category).

    High Intent

    Freshest · Highest Conversion
    Window: Last ~72 Hours (3 Days)

    Captures households and businesses actively researching your exact keywords online within the past ~3 days. Because they are in the middle of comparing quotes right now, a postcard or handwritten letter arriving days later hits at the exact moment of decision.

    Best For: Urgent home services (Pest Control, Roofing, HVAC, Plumbing), Real Estate sellers/buyers, MedSpas, Auto Repair, and B2B software buyers.
    Typical Yield: Focused daily/weekly trickle (e.g., 5–30 new leads/day per metro)

    Medium Intent

    Balanced Scale & Timing
    Window: Last 2–4 Weeks

    Identifies prospects who have demonstrated sustained research activity across multiple sessions over the past 14 to 30 days. Ideal for considered purchases with a 30-to-90-day buying cycle.

    Best For: Solar installation, Kitchen/Bath Remodeling, Wealth Management, Insurance, B2B Managed Services, and Higher-Ticket Consultations.
    Typical Yield: Moderate scale (50–100+ leads per weekly pull in most metros)

    Low Intent

    Maximum Territory Reach
    Window: Last 6–12 Months

    Aggregates everyone in your target geography who has researched your category over the past 6 to 12 months, combined with strict demographic filters (e.g., Confirmed Homeowner + $1M+ Net Worth).

    Best For: Seasonal maintenance (Lawn Care, Mosquito Control, Pool Service), Geographic Farming, Brand Awareness, and filling 100-lead batches in smaller towns.
    Typical Yield: High volume even in smaller ZIP codes and suburbs
    Included in Every $0.10 LeadSample Record

    What Lands in Your Mailing List

    Every record is verified for USPS direct mail delivery AND enriched with digital contact data on most records at zero extra cost:

    Jordan & Taylor Miller (Sample)High Intent · <72h
    Mailing Address:742 Evergreen Ter, Philadelphia, PA 19103
    Matched Topics:Pest Control, Mosquito Help
    Appended Email:[email protected]
    Appended Phone:(215) 555-0194
    Household Tags:Confirmed Homeowner · Married · Net Worth $1M+
    Deduplication:✓ Net-New Record ($0.10 Billed)
    Available B2C & B2B Filters ($0 Extra Cost)
    City, State, or ZIP Codes
    Confirmed Homeowner
    High Net Worth ($1M+)
    Age & Gender Brackets
    Marital Status (Married/Single)
    Children Present in Home
    Transparent All-In Economics

    Interactive Lead Feed + Direct Mail Cost Calculator

    Calculate your exact monthly spend combining $0.10 in-market intent leads with automated, postage-included postcards, letters, or notecards.

    Monthly Net-New Intent Leads:300 leads / mo ($30.00 data)
    20 leads/mo ($2 data)750 leads/mo ($75 data)1,500 leads/mo ($150 data)3,000 leads/mo ($300 data)
    Optimal Campaign Breakdown
    $310.00 / month all-in
    Just $1.03 all-in per targeted in-market lead (Data + Print + Postage)
    Lead Feed Data (300 leads × $0.10):$30.00
    Recommended Thanks.io Plan:Business ($49/mo)
    Mail Volume (300 4×6 Postcards × $0.77):$231.00
    Appended Email & Phone Data:FREE ($0.00)
    USPS Postage & QR Tracking:INCLUDED
    Included With This Setup:
    Unlocks ~35% lower per-piece rates & Standard Mail
    Full Drip, Birthday, Neighbor Blast & evenFLOW Automation
    Smart Gift Cards (pay face value only on redemption)
    Why Marketers Are Ditching List Brokers

    Thanks.io Lead Feeds vs. Legacy Mailing List Brokers

    See how automated $0.10 intent feeds compare to buying static mailing lists from traditional brokers (Melissa Data, LeadsPlease, PostcardMania), enterprise B2B intent contracts, or unfiltered EDDM.

    CapabilityThanks.io Lead FeedsLegacy List Brokers (Melissa, LeadsPlease, PCM)Enterprise B2B Intent PlatformsUnfiltered USPS EDDM
    Cost Per Targeted Lead
    $0.10 flat per net-new lead (All plans, including $0/mo Pay-As-You-Go)
    		$0.18 – $0.65+ per record (plus setup & filter fees)$15,000 – $40,000+/yr enterprise seat & data contracts$0.05 – $0.15/address (Zero search intent filtering)
    Search Intent Recency
    Real-time: High Intent (~3 days), Medium (2–4 wks), Low (6–12 mos)
    		Static monthly/quarterly credit & census compilations (30–180 days old)Account-level bombora/surge scores (often lacks residential mail data)None — mails every carrier route box regardless of need
    Minimum Order Requirement
    $0 minimum — buy 1 lead or 100 leads per run ($1.00 for 10 leads)
    		$100 – $500+ minimum order per list pull12-month annual contract requiredFull postal carrier route minimums (typically 200–500+ homes)
    Appended Email & Phone Included
    Included at no extra charge on most records (Name + Address + Email + Phone)
    		Costs $0.08 – $0.25+ extra per record for email/phone appendIncluded, but costs $1.00+ per exported creditNo names, no emails, no phone numbers ('Postal Customer' only)
    Automated Daily / Weekly Delivery
    Built-in Daily or Weekly auto-sync into your Thanks.io Mailing List
    		Manual CSV download, formatting, and re-uploading every weekRequires complex RevOps CRM middlewareManual batch prep and post office drop-offs
    Automatic Deduplication
    100% Automatic — never billed twice for a lead already on your list
    		Manual suppression file uploads (often billed if you forget)Varies by CRM sync configurationImpossible to deduplicate individual households on EDDM
    Instant Direct Mail Triggering
    Native 'Days After Added' triggers postcards ($0.64+) & letters ($0.79+) next day
    		None — you must hire a separate print shop or mail houseNone — requires separate third-party print API integrationSlow bulk print runs with 2–4 week turnaround
    Copy-Paste Campaign Recipes

    High-Converting Industry Lead Feed Playbooks

    Every playbook below includes recommended search interest keywords, demographic filters, drip cadence, and a copy-paste prompt for ThanksAI Studio to design your postcard in 30 seconds.

    B2C Homeowner / Consumer

    Pest Control, Lawn Care & Home Services

    Sample Search Interests (Pick 1–5):
    Pest ControlCockroach ControlMosquito HelpTermite InspectionExterminator Near Me
    Filters: High Intent (Last ~3 Days) or Medium Intent · Confirmed Homeowner · Target City / Metro Service Area
    Schedule: Daily Feed (Up to 15–25 new leads/day) → Day 1 Postcard + Day 14 Follow-Up
    Strategy: Send a 4×6 or 6×9 postcard the day after they search with a bold '$50 Off Your First Service' QR offer and your 24/7 AI Receptionist phone number.
    ThanksAI Studio Postcard Prompt:

    "Design a postcard for a pest control company offering $50 off the first treatment for homeowners in Philadelphia. Bold headline, clean trust badges, and call-to-action to scan the QR code."

    Unit Economics: 10 leads/day = $1.00/day in data + $6.40–$7.70/day in 4×6 postcards. One $600/yr pest contract pays for 2+ months of mail.
    B2C Homeowner / Consumer

    Roofing, Solar, Windows & HVAC

    Sample Search Interests (Pick 1–5):
    Roof ReplacementRoof Leak RepairSolar Panel InstallationAC ReplacementHeat Pump Quotes
    Filters: High Intent (Last ~3 Days) · Confirmed Homeowner · Household Income / High Net Worth ($1M+ optional)
    Schedule: Daily Feed → Day 1 Street View AI Postcard + Day 7 Windowless Letter
    Strategy: Pair Lead Feeds with Thanks.io's Google Street View + AI House Effects (~STREET_VIEW~) so the homeowner sees their own house on the postcard within days of searching for a roofer or solar installer.
    ThanksAI Studio Postcard Prompt:

    "Create a 6x9 roofing inspection postcard featuring the homeowner's Street View photo on the front with a Free Drone Roof Report + $500 Off Full Replacement offer."

    Unit Economics: Average job value $8,000–$25,000. Spending $0.10/lead + $0.71/postcard to reach homeowners actively searching this week delivers massive ROAS.
    B2C Homeowner / Consumer

    Real Estate Agents, Investors & Mortgage Pros

    Sample Search Interests (Pick 1–5):
    Sell My HouseHome Value EstimateReal Estate AgentMortgage RefinanceDownsizing Home
    Filters: High or Medium Intent · Confirmed Homeowner · Age 45+ or High Net Worth ($1M+ for luxury listings)
    Schedule: Weekly Feed (Up to 100 leads/week) → Multi-Touch Drip (Day 1, Day 14, Day 30)
    Strategy: Trigger a handwritten-style Windowless Real-Stamp Letter ('Golden Letter') on Day 1, followed by a 6×9 Market Update postcard on Day 14.
    ThanksAI Studio Postcard Prompt:

    "Write a warm, personal handwritten note from a local Realtor offering a confidential 2026 equity & PinPoint price analysis via QR scan."

    Unit Economics: 100 in-market homeowner leads/week = $10/week in data. One listing commission ($10,000–$25,000+) funds your entire year.
    B2C Homeowner / Consumer

    Wealth Management, Medicare, Insurance & Legal

    Sample Search Interests (Pick 1–5):
    Financial AdvisorRetirement PlanningEstate Planning AttorneyMedicare SupplementLife Insurance Quotes
    Filters: High or Medium Intent · High Net Worth ($1M+) for Wealth / Age 60–65 for Medicare · Marital Status: Married / Homeowner
    Schedule: Weekly Feed → Folded Handwritten Notecard or Windowed Business Letter
    Strategy: High-net-worth households ignore cold emails and robo-calls. Mail an executive Folded Notecard or Windowless Letter inviting them to scan a QR code for a free guide or consultation.
    ThanksAI Studio Postcard Prompt:

    "Design an executive folded notecard cover for a fiduciary wealth advisor inviting high-net-worth families to request our 2026 Tax & Retirement Playbook."

    Unit Economics: Filter specifically for $1M+ Net Worth households actively researching retirement or tax strategy for the same $0.10/lead flat rate.
    B2C Homeowner / Consumer

    Dental Implants, MedSpas, Lasik & Elective Healthcare

    Sample Search Interests (Pick 1–5):
    Dental ImplantsInvisalign CostMedSpa BotoxLaser Hair RemovalWeight Loss Clinic
    Filters: High Intent (Last ~3 Days) · Age & Gender Demographics · ZIP Codes within 10–15 miles of clinic
    Schedule: Daily Feed → Day 1 Smart Gift Card or 6×9 Postcard
    Strategy: Send a 6×9 glossy postcard or Smart Gift Card ($25–$100 voucher toward treatment) the day after a local patient researches high-ticket procedures.
    ThanksAI Studio Postcard Prompt:

    "Create a luxury MedSpa 6x9 postcard offering a $75 New Patient Consultation Voucher when they scan the QR code or call our 24/7 booking line."

    Unit Economics: Patient lifetime value is $1,500–$6,000+. Reaching patients within 72 hours of searching beats competitors waiting on Google Ads clicks.
    B2B Business

    B2B SaaS, Agencies, Commercial Cleaning & IT Services

    Sample Search Interests (Pick 1–5):
    Managed IT ServicesCommercial CleaningBusiness InsuranceAccounting FirmCRM Software
    Filters: B2B Audience Mode · High or Medium Intent · Target Metro / State
    Schedule: Daily or Weekly Feed → Day 1 Postcard/Letter + Instant Sales Team Webhook
    Strategy: Physical mail bypasses crowded B2B spam filters and lands directly on the decision-maker's desk while your sales reps follow up using the appended email and phone number.
    ThanksAI Studio Postcard Prompt:

    "Design a bold B2B postcard for a Managed IT provider: 'Tired of slow IT tickets? Scan to claim a free 15-minute network security audit + $25 coffee gift card.'"

    Unit Economics: Replace $20,000/yr B2B intent subscriptions with $0.10 on-demand B2B intent leads that include verified mailing address, email, and phone.
    One $0.10 Lead · Four Conversion Channels

    Turn Every $0.10 Intent Lead Into an Omnichannel Conversion Engine

    Because Thanks.io combines in-market data, AI design, physical mail fulfillment, 24/7 AI voice agents, and CRM webhooks in one platform, a single Lead Feed powers your entire outbound pipeline automatically.

    Channel 1 · Creative & Print

    ThanksAI Studio + Next-Day Mail

    Generate print-ready postcard artwork in 30 seconds from a 1-line prompt or your website URL. Thanks.io automatically prints, applies realistic AI handwriting, and mails every new Lead Feed contact the next day.

    Channel 2 · Inbound Voice AI

    24/7 AI Voice Receptionist

    Print your dedicated %YOUR_AI_PHONE% number on every postcard. When a Lead Feed recipient calls, your AI Receptionist recognizes them from the mailing list, qualifies them 24/7, and texts you the transcript.

    Channel 3 · QR Attribution

    Personalized QR & Kanban Lead Board

    Every mail piece includes a recipient-specific QR code. The moment a homeowner or buyer scans, you get an instant SMS notification and a new card on your Kanban Lead Board with their Street View photo and contact details.

    Channel 4 · CRM & Custom Audiences

    Sales Alerts & Meta Ad Sync

    Use the appended Email & Phone on your Lead Feed records to fire webhooks to HubSpot, GoHighLevel, or Salesforce—or upload them to Facebook/Instagram Custom Audiences for surround-sound digital retargeting.

    Complete Thanks.io Data Suite

    Combine Lead Feeds ($0.10) with Radius Search ($0.05) & VisitorView ($0.20)

    Want to mail every neighbor around a job site or new listing? Use Radius Search / NeighborBlast ($0.05/address). Want to automate real estate farming? Explore our Real Estate Direct Mail Hub or compare our pricing on the 23-Platform Direct Mail Comparison Hub.

    Frequently Asked Questions

    Targeted Direct Mail Lists & Lead Feeds FAQ

    Everything you need to know about buying targeted B2C & B2B mailing lists, intent recency windows, appended emails/phones, and automated direct mail triggers.

    Ready to Mail People Actively Searching for Your Business Today?

    Preview available in-market leads in your city or ZIP code for free. Pay just $0.10 per net-new lead with zero minimums, and trigger automated postcards starting at $0.64 (postage included).